Breaking through boundaries and winning traffic with cross-border intelligence GTC2026 Global Traffic Conference (Shenzhen) is about to kick off, exploring new paths for cross-border growth together
⏰ 2026-04-21
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After ten sessions of accumulation, the preparations for the GTC2026 Global Traffic Conference (Shenzhen), a benchmark event in the domestic cross-border overseas field, have been fully prepared and will officially kick off on April 23-24 at Hall 2 of Futian Convention and Exhibition Center in Shenzhen. This conference is hosted by Moby Whale Overseas and Shenzhen Deep Sea Moby Whale Network Technology Co., Ltd. It adopts a dual core driving mode of "exhibition+conference", gathering elites from the global cross-border overseas industry chain, focusing on gaming AI+、 Creating a professional platform that integrates trend insights, resource docking, and ecological co construction in popular tracks such as short dramas and DTC brands, to help Chinese enterprises overcome pain points in going global and seize new opportunities for global traffic.
1、 Steadily upgrading the scale and building a global ecosystem for the entire industry chain
As one of the largest and most comprehensive industry events in the field of cross-border overseas expansion in China, GTC2026 Shenzhen Station has achieved comprehensive quality upgrading, with an exhibition area of 15000 square meters and nearly 200 high-quality exhibitors gathered. It is expected to attract over 30000 professional visitors to exchange and connect, including overseas practitioners from nearly 20 countries around the world, forming a good trend of deep aggregation of domestic and foreign resources.
The exhibitor lineup covers the entire industry chain of cross-border overseas expansion, including industry leaders such as Ubeit, YCloud, YinoLink, Changhong Jiahua, as well as high-quality service providers in segmented tracks such as Baize Culture, A1, Microsoft Advertising, covering core areas such as marketing and promotion, cross-border payments, data services, AI technology, content creation, etc., accurately matching the full process needs of overseas enterprises from product development, traffic acquisition to compliance operation. The exhibition has specially set up an AI technology exhibition area to showcase the latest application examples and landing cases of AI technology in the field of going global, in line with the industry trend of commercialization and landing of artificial intelligence.
Since its first edition in 2018, the GTC Global Traffic Conference has gradually grown into the "Canton Fair" for China's cross-border overseas industries, witnessing countless enterprises achieve resource docking and commercial cooperation at the exhibition, and becoming an important showcase for China's advantageous industries to go global. The previous Shenzhen exhibition attracted over 25000 visitors, and the online live streaming has exceeded 150000 views across the entire network. The on-site cooperation intention achievement rate has achieved significant results.
2、 Multi dimensional agenda driven, targeting the core pain points and trends of going global
This conference adopts a parallel structure of "main venue+sub venue", with 4 themed summits, 4 offline salons, and multiple industry docking meetings. Nearly a hundred industry elites, senior experts, and corporate executives are invited to share on stage, deeply analyzing the cutting-edge trends and practical experience of cross-border overseas industry.
The main venue focuses on four core topics, accurately covering industry hotspots: the opening ceremony summit is led by Wei Fangdan, founder and CEO of Moby Whale Overseas, interpreting the policy direction and brand strategy reconstruction in the era of globalization 2.0, and exploring the transformation path from "Made in China to Created in China" for overseas expansion; The Game Going Global Summit focuses on the competitive landscape of the global gaming market, analyzing in depth the market trends, user needs, and business models of different types of games, and providing breakthrough strategies for gaming companies to go global; The AI+Overseas Summit focuses on core topics such as AIGC cost reduction and efficiency improvement, AI Agent reconstruction of user interaction, and explores the implementation path of artificial intelligence becoming the "second growth curve" of overseas products; The Short Drama Overseas Summit focuses on the industry's transformation from "wild growth" to "deep value cultivation", sharing practical methodologies for content creation, localized operation, and traffic monetization.
The sub venue places more emphasis on in-depth exploration of segmented tracks, conducting salon exchanges around key issues such as the overseas expansion of anime, DTC brand, AI technology application, and game resource docking. At the same time, capital docking and project roadshows are set up to link top investment institutions and provide financing and resource docking channels for high-quality overseas projects. During the exhibition, industry white papers will also be released to provide authoritative interpretations of global traffic and overseas market data, providing scientific references for enterprise decision-making.
3、 Accurate docking empowerment, creating an efficient overseas service system
This conference always takes "pragmatic and efficient, resource linkage" as the core, carefully designing diverse interactive activities to help participants achieve efficient docking. The exhibition will set up a public office area, equipped with power supply and office desks and chairs, to facilitate participants to conduct impromptu business negotiations at any time; At the same time, an energy supply station will be set up to provide free coffee and tea snacks for the audience, enhancing the exhibition experience.
For participating companies, the conference provides precise business matching services to help them face more than 30000 professional visitors with clear needs, achieving the dual goals of increasing brand awareness and converting leads; For attendees, one-stop communication with top service providers in various fields is available, from payment compliance and localized operations to AI tool applications. Face to face communication can solve practical problems and shorten the decision-making chain. In addition, the organizers have achieved over 30 million exposures for the exhibition through various channels such as the White Whale self media matrix and urban outdoor advertising. Together with domestic and foreign peer media, they have brought greater publicity to the participating enterprises.
Currently, China's cross-border overseas industry is undergoing profound structural adjustments, with the compliance threshold in the European and American markets continuing to rise. The marginal benefits of traditional buying volume models are diminishing, and the difficulty of localized operations in emerging markets is increasing. Enterprises' demand for accurate information acquisition and efficient resource links is becoming increasingly urgent. The hosting of GTC2026 Shenzhen Station has timely built a bridge for communication and cooperation in the industry, helping enterprises seize core opportunities such as AI applications and emerging market layout, and break through bottlenecks in going global.
4、 Exhibition Guide and Admission Notice
The exhibition will be open from 9:00-18:00 on April 23rd to 24th, and will be held at Hall 2 of Shenzhen Futian Convention and Exhibition Center (111 Fuhua 3rd Road, Futian District, Shenzhen). Viewers can register through GTC's official channels or by scanning the QR code on-site. The regular ticket is 99 yuan, while the conference pass is originally 299 yuan, with a limited time discount of up to 199 yuan (as of 23:30 on April 22). Some companies also offer free tickets, and ticket holders can enjoy a two-day exhibition and all the agenda of the sub venues.
From the gathering of nearly 200 companies to the arrival of over 30000 practitioners, the GTC2026 Global Traffic Conference (Shenzhen) will once again become the focus of the cross-border overseas industry. The day after tomorrow, this grand event that gathers global traffic resources and interprets industry development trends is about to kick off. We sincerely invite colleagues from the industry at home and abroad to gather in Shenzhen, explore new paths for overseas growth, build a new ecosystem for cross-border overseas expansion, and witness the continuous rise of China's overseas strength.
