GGE Shenzhen Cross border Overseas Expo and the 11th OEM/ODM Source Factory Exhibition grandly kicked off, empowering China's intelligent manufacturing to embark on a new journey of going global
⏰ 2026-04-24
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From April 25th to 28th, 2026, GGE Shenzhen Cross border Overseas Expo and the 11th OEM/ODM Source Factory Exhibition will be grandly held at Hall 15 of Shenzhen International Convention and Exhibition Center (Bao'an). This exhibition is jointly organized by Li Zhan Huabo Exhibition (Shenzhen) Co., Ltd. and Shenzhen Tianyu Cultural Technology Co., Ltd., with strong support from Guangdong Cross border E-commerce Association. With the core positioning of "linking the world and intelligent manufacturing going global", it aims to create a high-end cross-border going global ecological platform that integrates display, docking, and empowerment, helping China's supply chain connect global channels and achieve the transformation and upgrading from "Made in China" to "Chinese brand".
1、 Exhibition Overview: Scale Upgrade, Resource Aggregation Highlighting Industry Influence
The scale of this exhibition has reached a new high, with an exhibition area of 60000 square meters and more than 1000 well-known exhibitors gathered. It is expected to attract more than 60000 professional visitors from home and abroad, covering diverse groups such as cross-border sellers, overseas brand owners, industrial belt enterprises, service providers, and entrepreneurs. The exhibition relies on Shenzhen's location advantage as the core hub of global trade, pioneering the four exhibition linkage mode of "cross-border overseas+gift home+mobile electronics+packaging logistics", breaking down industry barriers, realizing resource exchange, and building an efficient docking bridge for exhibitors and buyers, demonstrating the strong vitality and development potential of China's cross-border overseas industry. During the exhibition, the daily opening hours are from 09:00 to 17:30 from April 25th to 27th, and from 09:00 to 16:30 on April 28th, providing comprehensive business docking services for industry professionals throughout the entire process.
2、 Core highlight: Multidimensional innovation, building a full chain overseas service system
This exhibition has achieved upgrades in the three dimensions of mode, technology, and service, accurately solving the pain points of cross-border sea going. One is the new appearance of the AI empowerment sector, with the addition of an AI empowerment overseas themed exhibition area, showcasing cutting-edge applications such as intelligent product selection, AI marketing, digital customer service, and smart supply chain, providing enterprises with intelligent solutions to reduce costs and increase efficiency, and helping them grasp the trend of digital intelligence going global. The second is full platform resource coverage, including Amazon TikTok Shop、Temu、SHEIN、 More than 20 global mainstream cross-border platforms, including Alibaba International Station, gathered at the scene to arrange investment promotion and category managers to interpret the latest platform policies and traffic support plans, providing enterprises with a fast entry green channel. The third is to establish a year-round procurement docking ecosystem, creating a full cycle docking model of "online precise matching+offline product selection meeting+1v1 procurement docking meeting at exhibitions", achieving 365 day uninterrupted high-quality business opportunity docking, breaking the time limit of exhibitions, and continuously empowering enterprises.
3、 Exhibition lineup and exhibits: Direct supply from the source, covering all categories of cross-border hot selling products
This exhibition focuses on the core advantages of OEM/ODM source factories, gathering over a thousand high-quality factories in industrial belts such as East China and South China, directly connecting to the supply chain source, cutting down intermediate links, and providing buyers with cost-effective products and customized solutions. The exhibits cover a full range of cross-border hot selling categories, among which the platform's hot selling categories include home life, lighting, consumer electronics, 3C accessories, smart home appliances, beauty and personal care, mother and baby toys, etc; The key focus of emerging growth categories is on intelligent manufacturing, new energy electronics, AIoT devices, outdoor energy storage, green small appliances, sports outdoor and other trend tracks. On site support for rapid prototyping helps enterprises quickly seize the global market opportunity. In addition, relying on the powerful resources of the 260000 square meter gift exhibition, the exhibition gathers over 100000 trendy and good products, providing rich choices for cross-border product selection.
4、 Simultaneous activity: Empowering with practical knowledge, building an industry exchange and cooperation platform
More than 20 high-level forums and characteristic activities will be held simultaneously with the exhibition, balancing practicality and foresight, providing industry professionals with comprehensive knowledge empowerment and resource docking opportunities. The core activities include: GGE Cross border Overseas Expo Summit Forum, focusing on core topics such as emerging market trends, AI empowerment, and financial and tax compliance, inviting platform partners and brand founders to discuss and share practical overseas strategies; 1V1 Precision Procurement Matchmaking Meeting, relying on over 300000 real buyer data, pre matches demand and production capacity in both directions, and arranges closed door negotiations for high-quality suppliers and procurement leaders from leading enterprises such as Anke Innovation, Saiwei Era, and Tongtuo Technology; Zhilian Global: AI driven Cross border Growth Forum, deeply analyzing the practical application of AI in product selection, marketing, operation and other scenarios, promoting industrial intelligence upgrading; In addition, cross-border exchange dinners, cross-border popular domestic product overseas selection stations, live interviews and other activities are held simultaneously to enrich the participation experience and help enterprises expand high-value networks.
5、 Industry value: Empowering industrial upgrading, helping China's intelligent manufacturing connect the world
At present, the global cross-border e-commerce market has exceeded 6 trillion US dollars, and the penetration rate of e-commerce in emerging markets such as Southeast Asia, the Middle East, and Latin America has rapidly increased. The cross-border industry has ushered in a new round of growth dividends, but enterprises also face challenges such as compliant operations, localized marketing, and supply chain optimization. The holding of this exhibition precisely meets the needs of the industry. On the one hand, it provides a window for OEM/ODM source factories to showcase their strength and expand overseas channels, helping factories realize production capacity monetization and brand upgrading; On the other hand, it provides cross-border sellers with a one-stop product selection, supply chain docking, policy interpretation, and technology empowerment full chain service, helping enterprises solve operational pain points and reduce overseas costs. As a successful industry event that has been held for ten years, this exhibition further deepens the three in one model of "platform+supply chain+knowledge empowerment", promotes the coordinated development of cross-border overseas industrial ecology, and injects new momentum for China's intelligent manufacturing to go global.
It is reported that this exhibition will last until April 28th. Currently, free tickets can be reserved and collected through platforms such as Spreadtrum. Industry professionals can go to the site to closely connect with the source factories, understand industry trends, and obtain accurate business opportunities, exploring new paths for cross-border overseas cooperation.
