The 16th Shenzhen International Pet Expo will kick off in September, with multiple heavyweight concurrent events unlocking new growth in the "it economy"!

At present, the domestic pet industry has entered a new stage of specialization, branding, and globalization. The domestic market is deeply cultivating value consumption, and the overseas market is opening up a new growth track for domestic pet brands. The reporter learned that,The 16th Shenzhen International Pet Products ExhibitionIt will land at Shenzhen Futian Convention and Exhibition Center from September 23-26. The exhibition closely follows the trend of industrial upgrading. In addition to industrial display and trade docking, four high-level forums and professional competitions are launched to provide practical methodologies for industry practitioners and help pet industry enterprises seize opportunities for industry transformation.
Focus on the pain points of beauty salons and explore the profit path of care services together
This exhibition is set upThe 5th It and Its Beauty Care ForumThe event is scheduled to be held from 10:00 to 12:00 on September 23rd. Pet beauty care is a high-frequency in store business in offline stores, but it is also prone to profit difficulties caused by low price drainage. The forum gathers well-known beauticians, grooming experts, and store founders in the industry to discuss practical issues such as upgrading pet care technology in autumn and winter, standardizing service processes, increasing customer value, and building a membership repurchase system. It breaks down the practical experience of creating high repurchase and high gross profit grooming services. The event is aimed at professionals in pet stores, distributors, pet hospitals, breeding facilities, and other related fields.
Decoding the transformation of retail terminals and outputting practical solutions for the growth of physical stores
The 7th China Pet Industry Smart Retail ConferenceIt will be held on September 23rd from 14:00 to 16:00. Faced with the iteration of offline pet retail formats, the expansion of chain brands, differentiated operation of boutique stores, and the rapid rise of instant retail and private domain channels, the conference invited retail operators and representatives of chain brands to attend and share replicable business models around core issues such as store digital upgrading, user lifecycle operation, large-scale promotion product stocking, and instant retail channel layout, to help various pet retail stores tap into growth potential. Pet dealers, offline stores, pet hospitals and other groups can all participate.
Promoting learning through competition and selecting talents through competition, pet beauticians in the Greater Bay Area compete on the same stage
September 24th 10:00-16:00,Greater Bay Area Pet Retail Store Beautician Open CompetitionStart the game as scheduled. The competition is jointly organized by the exhibition and the Guangdong Pet Beauty Association, with the theme of "Zhenjian and Bay Area Aesthetics". It consists of three major groups: professional creative group, store standard group, and new star group, and adopts a limited time competition mode with real dogs. The judges will give a comprehensive score based on multiple dimensions such as technical accuracy, completion of styling, creative design, and animal welfare. The competition is not only a stage for beauticians to exchange skills, but also plays a role in talent selection, service standard display, and professional talent value certification. It is open to industry groups such as pet stores and breeding institutions.
Assessing the New Changes in Going Global and Building a Cross border Practical Exchange Platform for the Pet Industry
The 9th Global Cross border E-commerce Conference for the Pet IndustryIt will be held from 10:00 to 16:00 on September 23-24. With the increasing popularity of domestic pet brands going global, the conference focuses on the new situation of global pet industry going global, inviting cross-border platforms, top sellers, and overseas market research experts to deeply analyze the differentiated strategies of different overseas markets, and output practical frameworks around brand going global paths, compliance risk control, supply chain flexible transformation, localized marketing, etc., to help manufacturing enterprises and cross-border practitioners recognize market opportunities and avoid going global risks. This conference is mainly aimed at pet production factories, cross-border e-commerce, domestic e-commerce, and supporting service providers.



