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The 28th Shanghai International Advertising Exhibition (SIGN CHINA 2026 · Shanghai)
Countdown to the exhibition
16day
Release time: 2026-08-24
Exhibition time: 2026-09-15 - 2026-09-17
Host: Wenxin Exhibition (Guangzhou Wenxin Exhibition Service Co., Ltd.)
Exhibition industry: Lighting/Oil/Energy/Battery
Exhibition City: Shanghai
Exhibition Hall Name: Shanghai New International Expo Center
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Exhibition Introduction

Since its establishment in 2003, SIGN CHINA has undergone more than 20 years of deep cultivation and nurturing, and its brand influence has long been renowned worldwide. Overseas buyers have been present in over 100 countries and regions for 17 years, including 132 countries and regions at the Shenzhen exhibition in 2026 and 157 countries and regions at the Shanghai exhibition (all certified by notary offices), which are recognized by the industry as the "Oscars" of the global printing and LED digital signage industry.

The layout of SIGN CHINA's "Spring and Autumn Dual Exhibition" has officially begun - the Spring Fair will kick off at the Shenzhen Convention and Exhibition Center (Futian), and the Autumn Fair will be held at the Shanghai New International Expo Center (Pudong), creating a large-scale and effective "trade fair" for the advertising technology industry in both spring and autumn seasons. SIGN CHINA will hold the International LED Exhibition (LED CHINA), International Smart Display and Digital Signage Exhibition (DS CHINA), International Printing and Digital Printing Exhibition (DP CHINA), and International Professional Lighting and Sound Exhibition (PALS Asia) simultaneously to achieve "five exhibition linkage and resource integration", build a one-stop procurement platform covering the entire industry chain, and help the industry accurately connect with high-quality resources and efficiently explore new market increments!

In addition, the official exhibition mall under SIGN CHINA's "Specialized, Refined, Unique, and New" brand, Duoyoupin, has simultaneously achieved a deep integration of "offline exhibitions+online malls", helping enterprises move their offline business online and empowering the digital development of the industry in all aspects. Whether you are looking to conduct in-depth face-to-face cooperation negotiations at the exhibition site or use online platforms to connect with global business opportunities 24/7, we can provide you with 365 day uninterrupted global business services, fully safeguarding every industry colleague to expand global business and achieve steady growth!

Scope of exhibits
  1. Spray printing and digital printing equipment: UV printers, photo machines, carving and cutting equipment, ink consumables, printing plates
  2. Signage lightboxes, illuminated characters, commercial beauty displays, POP display equipment
  3. LED Full Series: LED Display Screen (Small Pitch, Transparent Screen, Tile Screen, Rental Screen), LED Light Source Module, Indoor and Outdoor Lighting Fixtures, Control System
  4. Smart digital signage: advertising machines, touch all-in-one machines, commercial displays, LCD splicing, projection equipment
  5. Lighting, sound system, supporting accessories, and design software
Exhibition pictures
Exhibition Hall

Shanghai New International Expo Center

  • city:
    Shanghai
  • Address:
    No. 2345 Longyang Road, Pudong New Area, Shanghai
  • Exhibition Hall Area:
    300000㎡
  • contact number:
    021-28906888 / 28906666
  • website:
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The 28th Shanghai International Advertising Exhibition (SIGN CHINA 2026 · Shanghai)
  • Exhibition data
  • Exhibition Introduction
  • Scope of exhibits
  • Exhibition pictures
  • Exhibition Hall
  • Related exhibitions
  • Exhibition News